How can your organization capitalize on e-business opportunities?

How does (or could) globalization impact your organization?

E-business helps the little guy become huge without putting out giant investments. Someone with just a computer and a little web experience can create a multi-million dollar corporation in less than a year. In the brick and mortar world this would be impossible.

The best way to capitalize on e-business opportunities is to use leveraging as much as possible. When I mention Leveraging, I mean to partner with as many organizations and businesses that have the venue to reach your desired clients/customers in a large scale consistantly. You want to take advantage of the latest trends like text messaging and use e-commerce in many different areas to get your organization noticed. Partner with companies that have a customer/client base that is primarily already on the internet, and develop your organization to be part of their search engines. For example, with my company, other businesses like The ESPN Store, Best Buy, and Circut City (just to name a few) have partnered with my site because every person that is a business partner with me has additional sites which reach in many different states and countries. The companies see the power of the internet, and bid for prime real estate on my site and the sites of my business partners. This gets them the exposure they need to reach the e-commerce consumers at a much faster and cheaper rate than going the ways of developing their own site and just having that. You reach a larger audience if you become a part of other e-businesses search engines.

Buy low, sell high.