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Fellow aesthetians??????? Any unique ideas marketing?


I have been an esthetician for 10 years. I have been out of the profession for 3 years....as a stay at home mom. I just accepted a job at a massage center that offers massage,facial and nail services.
I have been there for three weeks and the business is slow. Im not discouraged really. The last couple of estheticians have been.....well......GROSS. So, people have not really been back.
I am not gross. In fact I am actuallt quite good at what I do. I use Arbonne products. Not for the multi-level business but because , I truly believe in the product.
I am hosting a Halloween facial party Oct 26th with an RSVP(we have over 3000) clients and of course I have hob-nobbing with massage clients.
Does anyone have any other marketing techniques to boost my client base?

I am a former makeup artist used to be with Redken back in the 1970's at that time ( & I think it'd still work!!) we were taught that you always give something to the community;; go into the schools, high schools, esp. encourage questions about skincare for now; don't sell them anything...give a few free facials...if high schoolers arent your cup of tea, go to local realtors; they are always before the public and always trying to look their best.....also try nurses organizations locally; they need skincare too........any company with sales reps!! realtor is just one idea; try office equipment dealers; tell them you are not selling products........(shades of Avon!!) but just ideas as to how they can keep/improve their looks..or however you want to say it; I'm just throwing stuff at you from the top of my head; but if you aim for people in sales, you'll never go wrong!!....if there are any local modeling schools, go there also with your services....maybe offer a reduced price to ANY of these groups if they bring along a friend; have a special day for groups, sales reps, or whomever, to let them know your'e around and can offer them many valuable services!!!!!! don't hide your light under a bushel!!!!!!!!!!! keep your prices within reason but not so low you appear 'cheesy' (but then I'm sure you already know that!!)

as I said, just some quick thoughts, let me know how you get along with it!!!!!!!!!!!!! email me if you want BG43214@YAHOO.COM

be more specific, I need more details to give you a decent answer

With the holidays coming upon so quickly, have you tried making up baskets to sell to local businesses? They always have a list of people they like to "think of and thank" at Christmas. You need to make some for men and some for women.
Also, same concept. Men hate to shop for women and never know what to get them. Offer your shopping basket services to men and watch your sales soar!
Next, try running it at your local non-profit entities like schools, hopitals, youth clubs (moms are the ones who really sell the stuff), and have them sell at full retail but give them 20% of the proceeds. This will more than cover the cost and shipping.
Don't forget to put a brochure and business card in each basket or package!! Who knows, they may be your next business builder.
Good luck in your business!!!!

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